Children of the UK, it’s time to get ready for World Book Day! Arriving in early March, it is a wonderful annual event where children across the nation get to immerse themselves in books, storytelling, and other book-inspired activities. Such activities are incredibly important for children. Did you know, for example, that children who regularly read for pleasure are happier children who also go on to have greater success in their lives? This uplift is even more significant for children from disadvantaged backgrounds. Such is the power of reading for little ones! With all this in mind, today’s article outlines more about World Book Day and why it’s so important. It also suggests some activities that children and families can take part in to celebrate this year’s event.
“World Book Day improves children’s life chances, particularly those growing up in disadvantage and inequality, by encouraging reading for pleasure.” — World Book Day® Impact Report 2024
Why World Book Day is So Important to Children
World Book Day arrives each year on the first Thursday of March. So, for 2025 it’s celebrated on the 6th of March, then in 2026 it’s on the 5th, for 2027 it’s the 4th, and so on. Organised by the charity of the same name, the core mission of World Book Day is “to promote reading for pleasure, offering every child and young person the opportunity to have a book of their own.” The reason is simple: a life-long love of reading for pleasure results in improved life chances. It’s incredibly powerful for children of all ages, as indicated in the following findings from the Organisation for Economic Co-operation & Development:
“Reading for pleasure is the single biggest indicator of a child’s future success – more than their family circumstances, their parents’ educational background or their income.”
The National Literacy Trust, BookTrust and others also came to similar conclusions:
“Evidence … shows that reading enjoyment and literacy levels are associated with educational attainment and employability skills as well as health, social, emotional and intellectual benefits.”
How to Encourage Children to Love Books
The World Book Day® charity published a 17-page impact report for the event that took place in 2024. One of the key findings was that something needed to be done to stop the significant drop in children reading for pleasure. Otherwise, children would be missing out on some profound benefits. The report concluded that there had been several reasons for the downward trend. For example, 20% of children said they felt judged for what books they read. Some said that reading felt more like a chore or ‘work’ because the books were foisted upon them by adults. Just over 8% of children simply didn’t have access to any books at home. Of those that did, over a third said they had no choice over what they read.
However, after asking the children what would make reading better, the conclusion was that being able to choose what to read, when to read, and where to read were crucial factors in their enjoyment. Being given the freedom to read in other ways also played a role; for example, some wanted access to audiobooks, graphic novels, and other non-standard book types. From this, a new approach was devised and World Book Day organisers have adopted it this year. It’s called ‘Read Your Way’ and is proving to have positive results.
Employ the ‘Read Your Way’ Approach to Reading
This new theme has six key components, each helping to increase children’s enjoyment and regular uptake of reading:
- Read to/with children regularly;
- Help children find time to read;
- Ensure children have books at home as well as at school/nursery etc.
- Make reading fun for children;
- Ensure children get to choose which book(s) they read;
- Ensure children have trusted help when choosing a new book.
Books for World Book Day
In the UK, children under 18 are eligible to receive a £1 book token through the event. This can be used to buy a special World Book Day title or go towards another book (more information is available here). World Book Day is therefore the perfect time to encourage children to read books – or, of course, to read in tandem with parents/carers if they’re not yet old enough to understand printed words. Greater success is likely, though, if the ‘Read Your Way’ approach, outlined above, has been employed. So, for example, by allowing a child to choose the book, when to read it, and where to read it. And they don’t have to stick only to World Book Day because every day is a great day for children to benefit from reading!
Activity Ideas for Under-Fives
While many schools and childcare settings arrange activities for children on World Book Day, families can also organise their own. Consider these fun and simple ideas to get you started:
Visit a Library or Bookshop
Many local libraries take part in World Book Day each year by organising storytelling sessions, book-themed activities, and fancy-dress fun for local families. So, perhaps check what’s on near you. A special trip to a local bookshop is also a great idea for World Book Day, especially if your child has one of the event’s book tokens and the bookstore is a scheme participant. Make it an event, let your little one pick out a book, and it can become a truly special experience for them.
Dressing Up for Story Time
Children will love dressing up as their favourite book character! It doesn’t have to be complicated — a red top for Little Red Riding Hood, a black sheet or tablecloth for Harry Potter’s robe, or a stripey t-shirt for Where’s Wally can be effective as a little one’s costume. Then, snuggle up and read their chosen book together.
Creating a Cosy Storytelling Nook
A storytelling nook or corner is also a wonderful addition to a child’s home. Part of the fun is setting them up with your child, so they’re cosy and comfortable. Cushions, warm rugs, and child-safe LED candles give a bit of atmosphere and perhaps blankets can be stretched over a frame or furniture to create a snug teepee or den. Once complete, you and your child have somewhere welcoming and comfortable to read stories together. Follow the bold link to learn more about this magical idea.
Interactive Storytelling
Make books come to life with silly voices, props, and actions. These give stories a realistic slant as well as making them interactive — and great fun! For example, whispers can add suspense, scary voices can add tension, and well-placed silly voices can add a bit of humour! Perhaps go a step further and act out scenes with your child after reading sessions.
Sensory Play Inspired by Books
Stories can also be brought to life with hands-on sensory activities. For example, the book The Very Hungry Caterpillar could inspire a home fruit-tasting session! Let your child try different fruits and talk about their colours, textures, and flavours. Harry Potter books or Room on the Broom could inspire playful potion-making. Children could mix coloured water, glitter, leaves and all sorts of (safe) things for a magical potion play session!
Book-Themed Arts & Crafts
Books and stories can really inspire children’s creativity. So, why not harness that instinct and get them busy with some book-inspired crafts? Some easy creative ideas include making a DIY bookmark with stickers and drawings, creating a simple puppet of a story character, designing and decorating a mini picture book together, or even creating stories together that the children can illustrate.
Get Siblings Involved
If your child has older siblings, they can read aloud to their younger brother or sister, act out a story together, or even write their own book. Encouraging them to share their love of reading encourages little ones and makes the day even more special.
These are just a few ideas for families celebrating World Book Day. Be sure to check out the family activity ideas on the World Book Day website for even more ideas.
World Book Day is a fantastic way to introduce children to the joy of books, but why stop there? Reading with children is incredibly beneficial to them, so keep the reading fun going all year by making stories a daily part of playtime and bedtime. Happy World Book Day!
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Families: get ready for World Wildlife Day! On 3rd March each year, we celebrate UN World Wildlife Day, an important event that is all about protecting nature’s flora and fauna. At nursery age, little ones are naturally curious and eager to learn more about the world around them. World Wildlife Day is therefore the perfect opportunity to inspire a greater love for nature and wildlife in our young. Exploring the wonders of plants, trees, and the animal kingdom teaches them more about the world and also helps children develop key skills like language, creativity, and empathy. Whether through outdoor play or wildlife-themed activities, engaging with nature’s wildlife can therefore create valuable early learning experiences. With that in mind, today’s post outlines some simple activities that children, including those under five*, can take part in to celebrate World Wildlife Day. We also highlight some of the benefits of nature to children towards the end of the post.
Getting outdoors is the best way to see wildlife, especially if your family lives near a park or the countryside. Rambles, picnics, and simple walks are all obvious options and, of course, wildlife sanctuaries are a good choice if you have one nearby. That said, while such outdoor options are amongst the best ways for children to connect with nature, sometimes they’re simply not possible. However, when that’s the case, there are plenty of other possibilities including bringing the wonders of wildlife into your nursery, home, or garden. Here are some engaging, age-appropriate activities that will allow children to take part in World Wildlife Day whatever their circumstances:
Most children naturally take to drawing, so encouraging them to draw wild animals, plants and birds will be a popular suggestion, especially around the time of World Wildlife Day. For example, they could try drawing British mammals like rabbits and squirrels, jungle animals like elephants and tigers, or sea creatures like dolphins and whales. To make it easier, perhaps give them some visual reference to inspire them. They could choose from a variety of media, be it pencils, crayons, paints, or collages — or something entirely different. Playdough or salt dough models are also an option. Children naturally love to create and, once complete, perhaps display their pieces to encourage future progress.
Reading books about wildlife will introduce children to new animals and habitats. Great options for younger under-fives include ‘Dear Zoo’ by Rod Campbell and ‘Brown Bear, Brown Bear, What Do You See?’ by Bill Martin Jr. (author) and Eric Carle (illustrator). Also, of course, children and families have the option to tell each other made-up stories. They’re a great way to encourage creative thinking and can be approached in a number of different ways. For example, a parent could tell a story first to give the child an idea of 
Try making some simple bird feeders with your children. There are lots of easy ways to make them as outlined in our dedicated guide, 
Create a simple scavenger hunt using pictures, words, or our free nature hunt sheets to encourage children to find different natural objects like leaves, feathers, and pine cones. This activity builds children’s observation skills, gives them deep insights into nature, and instils in them a better appreciation for the environment. Currently, free reference sheets are available for 
Engage children with easy science experiments, like 
Spending time in nature or learning about wildlife isn’t just fun—it has incredible benefits for early childhood development. To harness such benefits, families can incorporate nature-based learning into children’s routines in a variety of ways. Examples include organising outdoor exploration sessions, setting up small wildlife observation areas, and using nature-themed storytelling to engage the young learners. Connecting children with nature:
Incorporating wildlife into children’s activities doesn’t have to be limited to one day. Encouraging youngsters to notice the birds in the garden, look for insects on nature walks, or watch the changing seasons can gift them a lifelong love of nature. Parents and families can make wildlife observation a regular habit, perhaps by keeping a simple nature sketchbook where children can draw or glue in pictures of what they see, or by creating a wildlife corner at home with books, nature finds, and small child-safe plants. Even setting up a bird-watching station near a window can turn everyday moments into exciting learning opportunities. By celebrating World Wildlife Day, we can inspire the next generation of nature lovers—one little explorer at a time!
Any successful storytelling nook needs to be warm, cosy, quiet and comfortable. That means choosing a corner or recess of some kind in the home that’s away from distractions like TVs and game consoles. Somewhere that’s not used as a thoroughfare by other family members will also help. Wherever you choose, it also needs to be warm. Therefore, somewhere away from draughts is required, so avoid being too close to entrances and exits to the outside. A corner of a quiet room or a tranquil alcove are therefore often ideal spots for your child’s storytelling nook.
Whether reading from a book or creating a new story off the top of one’s head, there’s something that really brings a story to life — being animated and expressive during storytelling, rather like actors might do. That’s true whether it’s the adult or the child telling the story.
Do consider adding a storytelling nook or reading corner to your child’s home. They’re great vehicles for escapism, are incredibly worthwhile, and offer potentially magical experiences for your child. And, if you go the extra mile to make them cosy, immersive and special, they will encourage your child to love reading and creating new adventures using their imagination. Storytelling nooks and reading corners can open up whole new worlds to your child and be a wonderful antidote to electronic screens, gloomy weather, and more limited daylight during winter months. What’s more, they’re a great way for all parties to grow deeper bonds through shared periods of exquisitely immersive, high-quality time.
Last year, 
As well as helping families financially, the scheme expansion should help children begin their early years education even earlier, for many, which has been shown to be hugely beneficial to them. The free childcare provision will also help many more women back into the workforce. Children, families and the economy should all benefit.
Home-made play dens are great fun both to construct and to use. Children will love constructing them, perhaps using fallen branches, sticks, or garden bamboo canes. If they show real ‘bush craft’ potential, they could even progress to covering them with large leaves, moss, fir tree fronds, or simply use a spare blanket or sheet from indoors. Once made, children will adore setting up camp, perhaps with cushions or soft moss, straw, or hay, used as a comfy base inside. Once built, their imaginations will run riot as they invent all kinds of games, role-play scenarios, and free-form play. This creative activity is such fun and has so much potential!
With a little help from an adult or using suitable reference from the Internet or a book, children will be able to 
Rocks, particularly the smooth pebble kind, are often magnets for children’s attention when they spot them outdoors. Parents and carers can encourage children to take their natural interest a few steps further by creating rock art and rock sculpture (using, of course, suitable rocks that are safe for them to use under supervision). Children will love painting rocks with patterns, flowers, or abstract designs and these can look hugely attractive. Rock sculptures are also something that children will love building, whether using painted rocks or natural ones. Scenes with multiple ‘towers’ of piled rocks look magical and children can even pretend these are part of their ‘castle’ or mark the boundaries of their kingdom and suchlike. Creating outdoors with rocks will be fun and creative, it’ll stimulate imaginations, and also hone art and motor skills.
Children will love creating their own picnic, whether it’s in the garden, local park, or out in the countryside. It’s a multi-faceted activity where they can first help prepare the food and drink, help pack it in backpacks or a cool bag, and then settle somewhere pleasant outdoors. There, they can set up camp, perhaps with a nice soft blanket to sit on, and lay out their picnic feast. It’ll be a great spot, too, to relax with friends or family, or use as a base from which to embark on other outdoor games and activities. Picnics are also a great way to extend the time children can spend outdoors because they’ll be fed and watered outside too. Magical!
Introduce children to the concept of rambling. It’s a term that also sounds much more interesting than ‘walking’ in any case, and is a great excuse to get little ones out and about, for example, in the countryside, local park, or green space. Rambling out in nature is good for children (and adults) and also presents lots of exciting opportunities for adventure for little ones. Whether it’s a fallen log that children can try to walk along, tree stumps that they can balance on, branches they can try to hang from by their arms, or little brooks and ditches that they can jump across, rambles can be wonderful adventures for children — under adult supervision, of course. They’re also great ways to stimulate imaginations as children can pretend they’re explorers, pirates, hobbits, and so on.
Children will also hugely enjoy making and then competing in their own obstacle race. Encourage them to set up a route through a suitable clearing, forest, field or park. Get them to mark boundaries and the course route with natural objects (sticks, rocks, stones, jumpers, etc.). Include obstacles like branches to jump over, tree trunks to run around, ditches or other similar hazards to jump over, and so on. Perhaps they can race several times and you, as the supervising adult, can time them. Whoever wins could be presented with a prize of some kind, whether it’s a purchased toy or simply a gold star sticker. It’ll be a great chance for children to let off steam, keep fit, and hone balance, coordination and motor skills.
Little ones are usually familiar with the concept of photographs, especially in today’s age, with cameras on every smartphone and tablet. And, of course, there are still simple stand-alone cameras available, whether digital or using traditional film. Either way, suggest that children — with care not to break or damage the device — take photos of natural things and scenery when they’re outdoors. There could even be a competition to see who can take the best photo of a flower, insect, or scene of some kind. This activity will stimulate their creativity, encourage an understanding of scientific concepts like light and shadows, and give them a sense of responsibility as they (hopefully) look after the camera or smartphone itself. Prizes or stickers could perhaps be available for the most successful and appealing shots.
Children will love having their own mini garden. Whether it’s a small area in the household garden or simply some flowerpots or grow-bags on a windowsill or patio, there is always somewhere a child can grow plants (or even vegetables or herbs) in a household. All they need is some light, soil, and water, after all. And, of course, the care and attention of someone to look after them. Children will naturally be fascinated by the concept of growing plants, flowers, herbs, vegetables, or fruit from seeds or seedlings. Tending to them and seeing them successfully grow will also give them a sense of responsibility, achievement, and perhaps even of empathy. Children can learn so much from tending to plants.
Our final outdoor activity idea for children is wildlife spotting. Whether it’s 
Children are all different. They learn and develop at different rates to each other and that applies to potty training success too. Circumstances in each family are different too, and this will also have an effect. In other words, there is no hard and fast rule about the age by which little ones should have mastered the use of the potty. Parents should therefore not worry if their child is slower to master toileting than their siblings or peers. That said, some very rough guidelines will always be useful to parents and these follow.
Allowing your toddler to help choose their potty can automatically make it less daunting and instead more of a ‘friendly’ thing to have in their life.
Children can also be encouraged by having their own toy potties. They, and parents, can ‘train’ teddies and dolls to use these during play. Doing so will help them be both relaxed and more educated about potty training — even proactive.
Don’t forget to make potty training fun! Many of these tips will help towards that, including the rewards idea (#4), praise (#5), characters on potties (#7), toileting-themed music (#8), and so on.
household cleanliness, and for their independence.